Women are having a profound new relationship … with their smartphones

REUTERS/Danny Moloshok

If you are a woman and you love your smartphone, you are not alone.

Marketing startup Influence Central interviewed 500 women about how they use their smartphone, a redux of the same survey they did in 2002.

And the results show that women are having a love-affair-type relationship with these devices, using them in both predictable, and surprising, new ways.

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Source: Women are having a profound new relationship … with their smartphones